Claudia Loyola

Head of Marketing

Claudia is a Marketing and Communications professional with over 10 years of experience leading brand, digital marketing, communications, CRM, content, and strategic partnerships projects across different industries, with a strong focus on travel and tourism. She studied Corporate Communications and Public Relations in Argentina and later specialized in Digital Marketing at UCLA Extension, strengthening her experience in digital strategy, performance marketing, SEO, content development, and audience growth. Her professional background combines strategic thinking with hands-on execution, working with multidisciplinary teams, external partners, and leadership to turn business goals into clear campaigns, systems, and measurable results. Passionate about travel, culture, and meaningful experiences, Claudia brings a global perspective to her work. She enjoys discovering new places, connecting with different cultures, and creating marketing strategies that communicate not only what a destination offers, but the value of the experience behind it.